What are the benefits of affiliate marketing?
Now you have a clear definition of affiliate marketing, but the benefits of affiliate marketing may not be clear. Below are a few
Pay on results
Advertisers only pay publishers a commission when they receive a sale. This means they pay based on performance. For this reason, the return on investment is very clear.
Control over costs
You are in control of incentives and costs. This control over the costs and the fact that there are no upfront payments makes affiliate marketing low risk. As affiliate marketing is performance based, this allows flexibility and room for experimentation when planning campaigns and budgeting.
Brand Exposure & Constant Innovation
Publishers are constantly finding innovative ways of promoting advertisers. It’s not only about how innovative these methods are but also how diverse they can be. Boost your reputation and broaden your audience by working with a variety of publishers. Partnering with these publishers will expand your brand into new markets and granting you the opportunity to raise your online presence.
Here at Webgains no matter the scale of your business we are motivated in nurturing your success and coaching you every step of the way; gaining access to an unlimited network of affiliates, optimisation calls, and sophisticated tracking technology.