Affiliate marketing is a pure performance-based channel and, although it can deliver astonishing results and ROI for ecommerce businesses, it remains a mystery to many of them. In most cases, just starting an affiliate programme is not enough. In our experience, the advertisers that see the best growth via affiliate tend to be the ones …
Although it is technically possible for a brand to start its own affiliate programme, that is not something we’d recommend. It takes a lot of resource, and you’ll miss out on all the benefits of joining a network. The cost of joining an affiliate network is low and as advertisers pay on results aside from …
As affiliate marketing has an extremely low cost of entry, the best affiliate marketing network for any advertiser is unlikely to be the cheapest one. Of course, affiliate networks do complete on price – for example, charging varying setup fees and/or recurring membership fees – but it’s areas such as technology, customer service and network …
An affiliate network is a place that connects publishers (affiliates) to merchant advertisers. Acting as an intermediary, the network enables publishers to join advertisers’ programmes. After signing up and being accepted onto a merchant’s programme, the publisher can begin to promote the merchant advertiser’s products or services via their website. For example, a consumer looking …
