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Trying something new at a 165 year old business – with Vicky Bruce

The Telegraph is the largest quality newspaper in the UK and has been running for over 165 years as a leader in print and digital media. Vicky shares her experience launching eCommerce through content marketing at a traditionally offline business which values reputation and editorial integrity above all else.

Vicky has been working in eCommerce and affiliate marketing for 9 years working with big name brands such as iTunes, Expedia and Thomas Cook followed by two years at the Telegraph as their Head of Affiliates. She’s currently the Director of Commerce at UK publishing house Immediate Media, owner of Radio Times, BBC Good Food and 60 other special interest magazine brands.